Hero AI Labs Videos

AI is powerful — but only if you use it the right way. In this episode, Tom Zoebelein breaks down the five most common mistakes collision shop owners make when adopting AI, from chasing trends to misreading results. Learn how to avoid costly missteps, harness AI for real operational gains, and start using it like the pros.

The Speed of Change
Technology isn’t slowing down — it’s accelerating. In this episode, Tom Zoebelein looks back at the innovations that shaped his life and the collision repair industry, from the dawn of the internet to the rise of AI. See how the pace of progress is redefining what’s possible — and how Hero Group is helping shops lead the next era of change.









