Hero AI Labs Videos

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AI is powerful — but only if you use it the right way. In this episode, Tom Zoebelein breaks down the five most common mistakes collision shop owners make when adopting AI, from chasing trends to misreading results. Learn how to avoid costly missteps, harness AI for real operational gains, and start using it like the pros.

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The Speed of Change

Technology isn’t slowing down — it’s accelerating. In this episode, Tom Zoebelein looks back at the innovations that shaped his life and the collision repair industry, from the dawn of the internet to the rise of AI. See how the pace of progress is redefining what’s possible — and how Hero Group is helping shops lead the next era of change.

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Episode 2 of hero group Ai labs I build an AI machine to help you automatically analyze your finances and check them agains industry benchmarks. We look for areas of improvement and profit leaks.

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Episode 3, I build an Google review analysis machine that scans all of your reviews and gives you insight into how your customers view your business, where to imrove and who is doing the best job.

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In episode 4, I go through 5 mistakes most people make when using AI. I also build out a prompt you can copy and paste and use every day to yield much better results that are hallucination free.